Humane Canada x madkind Balm Buddies Giveaway
Official Rules
NO PURCHASE NECESSARY. OPEN TO CANADIAN RESIDENTS ONLY.
1. Giveaway Period
The Humane Canada x Madkind Balm Buddies Giveaway (the “Giveaway”) begins at [TIME] Eastern Time (“ET”) on [START DATE], 2026 and ends at 11:59 p.m. ET on October 18, 2026 (the “Giveaway Period”).
2. Eligibility
The Giveaway is open only to legal residents of Canada who have reached the age of majority in their province or territory of residence at the time of entry.
Employees, directors, officers, representatives and agents of Humane Canada and Madkind, as well as members of their immediate households, are not eligible to enter.
3. How to Enter
During the Giveaway Period, entrants must:
Follow @humanecanada and @madkind on Instagram;
Like the Giveaway post, posted on October 7th 2026; and
Comment on the Giveaway post nominating someone they would like to surprise with a Balm Buddies collection and describing how that person’s kindness has made a difference for animals or the people who care for them.
Completing all entry requirements constitutes one (1) entry.
Limit of one (1) entry per person. Duplicate entries may be disqualified. No purchase is necessary to enter.
Entrants must have an Instagram account that allows Humane Canada to verify that the entry requirements have been completed.
4. Prize
One (1) eligible nomination will be selected at random.
The selected entrant will receive one (1) complete Madkind Balm Buddies collection, and the person nominated in their entry will also receive one (1) complete Madkind Balm Buddies collection.
A total of two (2) complete Balm Buddies collections will be awarded.
Prizes have no cash value and cannot be exchanged for cash. If an advertised prize becomes unavailable, a prize of equal or greater value may be substituted.
5. Winner Selection
On or around October 19, 2026, one (1) entry will be randomly selected from all eligible entries received during the Giveaway Period.
The selected entrant will be contacted by direct message from the Instagram account @humanecanada.
Before being confirmed as a winner, the selected entrant and their nominee must:
Meet all eligibility requirements;
Respond within 72 hours of being contacted;
Correctly answer, without assistance, a mathematical skill-testing question; and
Provide any information reasonably required to confirm eligibility and arrange delivery of the prizes.
If the selected entrant and their nominee cannot be contacted, do not respond within the required period, do not meet the eligibility requirements or incorrectly answer the skill-testing question, they may be disqualified, and another eligible entry may be randomly selected.
The nominee must also be a legal resident of Canada who has reached the age of majority in their province or territory of residence to receive a prize.
6. Nominations and Permission to Share Stories
By submitting an entry, entrants confirm that their nomination is truthful to the best of their knowledge and does not contain unlawful, defamatory, discriminatory or otherwise inappropriate content. Any unlawful, defamatory, discriminatory or otherwise inappropriate content will be deleted and the entrants disqualified.
Humane Canada and Madkind may contact entrants after the Giveaway to request permission to share their nomination or story through their websites, social media channels, newsletters or other communications.
Submitting an entry does not automatically grant Humane Canada or Madkind permission to publicly identify the nominee or reuse their story. Permission will be requested separately before any such content is shared.
7. Privacy
Personal information collected in connection with the Giveaway will be used to administer the Giveaway, verify eligibility, contact the selected entrant and coordinate prize fulfilment, in accordance with applicable Canadian privacy laws and the respective privacy policies of Humane Canada and Madkind.
Personal information will not be used for unrelated marketing purposes without consent.
8. General Conditions
Humane Canada reserves the right, subject to applicable law, to cancel, suspend, modify or terminate the Giveaway if circumstances beyond its reasonable control affect its proper administration, security, fairness or integrity.
Humane Canada may disqualify any entry that does not comply with these Official Rules or that it reasonably determines was submitted fraudulently or through automated means.
By participating, entrants agree to comply with these Official Rules and decisions made in accordance with them.
9. Instagram Disclaimer
This Giveaway is in no way sponsored, endorsed, administered by or associated with Instagram or Meta. By entering, participants release Instagram and Meta from any responsibility associated with the Giveaway.
Entrants understand that they are providing their information to Humane Canada and Madkind, not to Instagram or Meta.
10. Sponsor
The Giveaway is administered by:
Humane Canada
and
madkind
Questions about the Giveaway may be directed to camille@humanecanada.ca or through DM on our Instagram account.
